Where Outcomes Diverge: Selectivity and Underwriting in Non-Sponsored Direct Lending

Conning explores the growing importance of manager selection, underwriting rigor, and portfolio structure in private credit investing. Focusing on non-sponsored direct lending, this Viewpoint highlights how asset coverage, governance provisions, and disciplined credit analysis may help insurers balance income generation with capital preservation in an increasingly competitive market.

The Conning Advantage


We have a long history of developing customized solutions for insurance companies and institutional investors leveraging our expertise in both traditional and specialty asset classes.

We emphasize fundamental analysis and develop our own views with our proprietary research capabilities.

Our experienced team and proprietary award-winning risk management models help us develop investment strategies that meet clients’ tolerance for risk.

Our proprietary insurance industry research and consulting adds insight in developing solutions for our clients.

Our client service model offers direct access to investment teams and other professionals.

We have a long history of developing customized solutions for insurance companies and institutional investors leveraging our expertise in both traditional and specialty asset classes.



We emphasize fundamental analysis and develop our own views with our proprietary research capabilities.



Our experienced team and proprietary award-winning risk management models help us develop investment strategies that meet clients’ tolerance for risk.



Our proprietary insurance industry research and consulting adds insight in developing solutions for our clients.



Our client service model offers direct access to investment teams and other professionals.